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Juan Cruz Durán was born in Argentina and based in Barcelona since 2001. With over 23 years of experience, he specializes in advertising photography, portraits and fashion. Juan works for several countries in Europe and also in America and has produced campaigns for brands such as Adidas Argentina, NBA, Nike, DirecTV, FCB Barcelona Football Club, 3M, Bimbo, Coors Light, Zurich Insurance, the City of Barcelona, Cheerios, Nestle, Cacaolat and La Caixa.