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Albiñana Films

Charreta with Oriol Villar

"The grace is to find a common space between what the brand needs to communicate and your own experience."

Oriol Villar has been the creator of great advertising campaigns and slogans that have marked the culture of our country. As for example, the famous "Mediterranean" of Estrella Damm. After working for big brands like Nike, La Once, Coca-Cola, etc. He decided to create his own advertising agency: Oriol Villar. And today we have it here for and for us: We start! Hello, I am the grandmother Remedios, the new community manager of Albiñana. A grandmother married to the kitchen and the macramé, but a lover of social networks. Nice to meet you, get to work! THE DEVIL KNOWS MORE BY OLD THAN BY DEVIL A comedy sells very well. And if it's romantic better. But what do you think sells more, humor or grief? Grief certainly does not sell, nor do I believe that it sells humor for humor. What it can do sell is the emotion that both are capable of generating. But it...

Charreta with Toni Segarra

“If I were your age, I would listen more to people who start their sentences saying: If I were your age.”

Toni Segarra is one of the best creatives of the 20th century. Despite studying Philology to be a writer, he discovered that his true vocation was advertising. Creator of claims as well known as “Do you like driving?” Of BMW and “Welcome to the independent republic of your home” of IKEA, began his career with 25 years. It is the S of * S, C, P, F, an agency with great experience, and today we have it here with and for us: We start! Hello, I am the grandmother Remedios, the new community manager of Albiñana. A grandmother married to the kitchen and the macramé, but a lover of social networks. Nice to meet you, get to work! The devil knows more by old than by devil What methodology do you follow during your creation processes? What are the steps? Think. And share those thoughts with talented people who grow what they think. I could...

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